File/Mechanical Specifications
The Tribune-Review is currently accepting ads on the following
storage media:
100MB or 250MB Zip disks
CD-ROMs
Ads can be accepted from agencies and individuals via:
AP AdSend
Fast Channel
Ad Direct
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Current Acceptable Applications:
Multi-Ad Creator
Quark Xpress
Acrobat - PDF Files
PhotoShop
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NOT Acceptable Applications:
PageMaker
Illustrator
Windows - Word, Power Point
Paint
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We would prefer files to be in PDF format using Acrobat Distiller, which will embed all graphics and
fonts into documents. (No Changes - can be made to these files in this format and it guarantee all elements of
the ad are included so ad will print out correctly) Any questions Call Carol Demalon (724) 837-3636
email address cdemalon@tribweb.com.
All ads should be 100% complete, a completed copy of the ad should be supplied with the Ad file. If you are
e-mailing an ad please check your PDF file prior to submitting to ensure that all elements are visible on PDF file.
Fax Copies of ads can be sent to Ad services 724-838-5149 (Greensburg) or 724-779-7186 (Pittsburgh).
By using Ad Desk you will include: Run Date; Sales Rep Name; Account Name; Subject of Ad;
Your Name; Your Phone; Ad Size and Insertion order number. These items help us expedite
your ad and give it the proper priority. Omission of these elements will delay ad processing time.
Graphics
- All Fonts Must be embedded
(Note: True Type Fonts
[PC font] do not always embed -If you
are using True Type Fonts they must be
converted to curves - so they will print
correctly)
- All Graphics MUST be EPS format
- All Colored Graphics must be CMYK
Processed (The use of RGB or Pantone
Colors will cause element to print Black
& White)
- Avoid enlarging or reducing art more
than 20% from original size
- All Graphics should be scanned as EPS
file formats 100% of desired size for
ad.
- Line art should be scanned at a
resolution of 300 dpi.
- Color or B/W half-tone (grayscale)
scanned art at a resolution of 300 dpi.
- Line Screen is 85 lines - Hi-light area is
1%, and - shadows area at 85%
- Dot Gain is 33% for Newsprint
- CD/Disks - must include: All Fonts, All
Graphics, and Original Document.
Contact Person name and phone
number. Sales Rep name, publication
date and Ad size.
9-28-03 Electronic Spec P1
ELECTRONIC PRE-FLIGHT CHECK LIST:
1. Colors CMYK Process
2. Ad is prepared at actual Size
3. All Graphics are EPS files
4. All Fonts and Graphic embedded in PDF file or included on disk
5. Line Art is Scanned at 800-1200 dpi or halftones at 170-200 dpi.
6. B & W Screen tinted background are between 15-50%
7. Type, positioned on 50-100% tinted background is White
and not less than 12 point size.
8. Type, positioned on 0-40% tinted background is Black
9. Graphics are not rotated in Quark
10. Proof is included with electronic copy.
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